MultiChoice, Africa’s leading entertainment company today announced the launch of its WhatsApp self-service. The twenty-five-year-old company has shown once again that it understands the role of technology and is embracing it to provide the best service for its subscribers.
With the WhatsApp self-service, DStv subscribers can now upgrade their subscriptions, fix error codes, make payments and even rent Box Office movies, all by themselves! The WhatsApp self-service guarantees minimal wait time and low hassle as it provides an easy to use, convenient way of communicating in a format, customers are already comfortable with. It enables DStv to quickly and directly respond to customers as well as offers a phenomenal entry point for jumping on to the messaging bandwagon for customer service.
“We place our customers at the heart of everything we do and what this means is anticipating how to make their experience at our touch points hitch-free. This milestone is proof that we are serious about seeking innovative ways to improve customer experience on a continuous basis”. Says CEO of MultiChoice Nigeria, John Ugbe.
Email and telephone are still the most commonly used customer service tools. But messaging apps are the perfect solution to increase customer satisfaction and loyalty. It is no secret that the reach of WhatsApp is unmatched and unprecedented, with 1.5 billion users in 180 countries. By meeting customers where they spend considerable time, DStv’s WhatsApp self-service is creating convenience and 24 hours accessibility.