More than almost any other fast-moving consumer goods (FMCG) sector, the beauty industry is guided by trends. Every quarter, a new and extraordinary trend emerges that promises to revolutionize the future of beauty.
It is against the backdrop that Avila Naturalle a fast moving trademark skincare brand, recently launched its food line ‘Avilan Foods’, which include beverages such as green tea, diabetic tea, slimming tea, teatox, hibiscus tea, and tummy blast.
Also on the food line are Foods and Spices such as stone-free rice, ewa agoyin, amala, jolof relish, curry spice, chicken bliss among others, all conceived with products to keep the skin/hair healthy, as well as the body in good health, in tandem with the organic-product vision of the firm.
Speaking to newsmen at the event, the MD/CEO of Avila Naturalle, Mrs Temitope Mayegun, said, “Avila is the brand with hope, a brand that has helped many people wipe off their tears, hence turning many skin worries to testimonies. Avila has over 3000 testimonies from users across the world.”
Commenting on the diversification of the company from its trademarked skincare and beauty brands, Mayegun stated that care for everything she does and people around her; humility, integrity, focus and unbridled passion for adding value to lives are traits that have not only made her business engagements move in the success lane but which have also ensured it stays there.
“Beauty is going natural, and natural beauty is the new trend. As with organic food and household supplies, more consumers are becoming interested in natural beauty products.
“Most of the distributors Avila has today were just end-users but got encouraged by the results they got using Avila products and decided to join the train to spread across the world preaching all natural remedies for skin and hair,” Mayegun added.
She explained further that the focus of Avila Naturalle is to encourage the use of natural remedies, stressing that in few years of its establishment, the company has proven to the world that indeed it’s ready for business.
“Avila has become the largest company in Africa with over 90 essential oil products for skin and hair care. Avila is not just a skincare brand; it is a brand that understands the needs of every skin across borders.
“Our team of experts have deep knowledge of skin and solutions per time. This is why the brand embraces huge research working with leading professionals across the world to get better serving her customers,” she stated.
Avila has become the largest skin and hair care company in Africa with over 90 essential oil products for skin and hair care, with over a thousand distributors spread over the world.